Friday, February 18, 2011

Impractical

Ok, I admit it, I bought an impractical, red, not-your-mother's bra. And the matching panties, if you must know. But this was a special event, one that called for special dress, and I had found said special dress, and it required the aforementioned impractical undergarments. And I have to say, they were well-appreciated.

In my own defense, I did try picking it up at the brick & mortar store nearby, but they didn't have my size in stock, as they cater to the teens who pour in every Wednesday afternoon, their early dismissal day. Online it was.

So I wasn't surprised when their catalogue arrived in the mailbox. I'm slightly irritated with the one they enclose with the order (didn't I just buy something?), but I sigh at the identical one that arrives a week later. Don't they remember they sent it with the order. Or recall it was an online purchase? Seems they track all my other buying habits. Why would I want paper? I call the 800-number on the back, dutifully recite my quick service number, and chuck it in the recycle bin, much to the chagrin of my future firefighter.

And then they start arriving. The other catalogues, from outfits I've never heard of. There have been two this week alone, and it's only Thursday. That's right, they sold the list during those two weeks I was on it, and the snowball effect has taken hold.

Dear merchant, enough is enough. It's in everyone's best interest to add a simple little checkbox: "no paper catalogue" to your website. Save the postage, save the trees, save my time and yours. Because even practical, considered people need impractical, pretty things in their lives.